Fort Worth's transformation into a film production hub has gained official recognition with the implementation of Senate Bill 22, which began on September 1, 2025. This legislation allocates approximately $1.5 billion over the next decade to attract film and television projects to Texas, offering rebates up to 31 percent for productions that utilize local crews and primarily film in the state.
The impact of this initiative is particularly visible in Fort Worth, where five series from producer Taylor Sheridan are currently in production. Notable projects include the second season of "Landman" and the special-operations drama "Lioness." According to Taylor Hardy, head of the Fort Worth Film Commission, the second season of "Landman" alone has created over 3,850 jobs for cast and crew.
Since 2015, the cumulative economic contribution of film production in Fort Worth has exceeded $700 million. Large productions typically spend around $100,000 daily on local services, benefiting various local businesses, from caterers to hardware suppliers. Mayor Mattie Parker emphasized the importance of this legislative push, stating that it positions Fort Worth alongside other major industries.
The new incentives are expected to encourage production companies to establish long-term operations in the area, with Red Productions already managing a studio in Fort Worth and plans for additional sound stages at AllianceTexas. This commitment through 2035 allows for stability in the industry, fostering growth for both companies and local talent.
Plano is about 13 miles south of McKinney.
